It is often confusing for entrepreneurs whether to have a mobile version of their website or they should opt for mobile app development. Both of them are beneficial for the business but there are certain things which are better offered by mobile applications than responsive mobile websites. Let us have a glance over the advantages of apps over mobile websites.
The first and foremost reason to go for apps than sites is that they are very personalized, convenient to use, available at easy access and more importantly, they are engaging. You can stay connected with your users more through apps than mobile version of site.
Nowadays, we observe niches providing offline version of their apps and even lightweight versions too which do not occupy much space in smartphones. When it comes to performing in scenarios when network is weak, it gets challenging for businesses to maintain positive impression by being there with offline access facility.
Though all the functionalities cannot be provided as offline accessibility, but the basic features can obviously be accessed without the need to connect to internet.
Most of the apps are developed with the personalization feature for users. Users can freely utilize your app by customizing its appearance, set their preferences and improve their searches. So, whenever the user opens your app, he will find it very personalized and will gladly perform their desired activities.
Grab Benefit of Push Notifications
Interacting with users is the plus point with mobile app development and you can brilliantly utilize push notifications for the same. Push-notifications can be used anytime to notify users regarding latest offers and it makes users feel you care for them. Through short notifications, users can be kept informed about the stuff you have for them. This was not at all possible with websites previously but it is now available but not everyone is accessing desktop all the time but people are busy all day long with smartphones and hence it is great to keep them notified with what you want.
Use Every Available Mobile Features
Camera, Gallery, Contact List, GPS etc are the features of smartphones which can be easily made available to mobile apps. With mobile version of site, it might cause errors sometimes or takes time to load. It gets fun experience with increased interactivity of applications with users as performance of app is boosted.
Branding and Mobile Marketing Ground Availability
It is like B2C communication where brands can launch their apps exclusively for directly communicating with users. If your brand will provide quality and smoothly functioning apps, you will be recognized more and will ultimately be downloaded more. Also, apps are a great way to determine how users behave with your application as you can track user behavior more effectively than websites.
There are no limitations with mobile app designing and development. And when you want to go with Android Application Development, there are boundless options for studding up the app with any kind of features and functionalities you can imagine and even those which are beyond your imagination. You can develop apps customized with appearance and usage.
Rise in Conversion Rate
Websites are required to be surfed or bookmarked while apps are readily accessible on mobile phones. It makes users feel more comfortable to access applications whenever they desire to do so or are in need.
Faster Performing Capability than Websites
Cost Effectiveness and Improvement in Productivity
It is very easy to communicate with users easily and quickly. They are effective at handling and manipulating complex data and production of charts and reports too. The same is difficult to optimize for websites.
So far you have looked up to the benefits of mobile app development, you might be searching for an app development company which can help you boost sales and services with a smoothly performing app. Approach us now and get customized apps designed and developed at competitive rates.